Haroon Siraj
SWAT:- The preparations for upcoming Eid-ul-Fitr have started gaining momentum with each passing day as a huge number of buyers are seen in the prominent shopping markets of the district. Despite rising inflation and escalating prices of the garments, clothes, shoes and other accessories, Eid shopping is registering an upward trend in the markets.
The illuminated shopping malls and markets displaying stalls of colourful bangles, jewellery and henna outside the shops are attracting the buyers, mostly after Iftar.
Women shopping normally starts two weeks earlier as they have to prepare dresses, buy jewellery and other accessories to colour their religious festival with traditional zeal.
Many established and amateur dress and jewellery designers have started exhibiting their products at various galleries, houses and open-air lawns to attract the maximum number of women, providing them with a perfect fashion extravaganza.
Most rushes were seen at the city center, cheena markets and new road.
A bangle stallholder at a local market told our correspondent that “These days are not only a way to provide a variety of shopping opportunities for shoppers but also a great income generation opportunity for the stallholders. Any type of accessories relating to women and garments for children are the most profitable business, he added. The last weeks of Ramadan also witnessed a huge rush at beauty salons and ready to wear boutique dresses. “I bought a pink dress and now looking for matching shoes and then I have to buy matching jewellery, hair clips, and bangles. I will again come with my family on ‘chaand raat’ for henna,” Aiza Khan, who is five years old, said. “I have visited the market to buy bangles and observed that bangle stalls are very few and the prices are not affordable,” she said.
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