The two-day Expo-24, second edition, organized jointly by Trade Development Authority of Pakistan and Thardeep Rural Development Programme at Dolmen Banquet, Hyderabad today. Entrepreneurs, traders, and Small and Medium Enterprises (SMEs) from Hyderabad city and rural areas have set up stalls showcasing a variety of products, including horticulture, handicrafts, bangles, pottery, perfumes, food, and traditional and cultural outfits.
A large number of families have been thronging the expo since early morning, the diversity of traditional and cultural products showcased at the expo demonstrates a huge potential for trade and livelihood. TDAP has set up an online portal to connect local traders with the market and is diversifying the range of products that can be mainstreamed and integrated. TRDP is working by building partnerships with local communities to contribute in reducing poverty and increasing sustainable livelihood opportunities.
The approach employed is to support poor households particularly women in getting access to capital through provision of grant, skill transfer through technical training, and connectivity with market through collaboration with relevant institutions.TRDP is contributing by it’s extensive outreach at grassroots level, the support and collaboration with TDAP and other institutions are opening new opportunities and reach for artisans, farmers, SMEs and small business groups to introduce and connect their products with mainstream market.
Visitors showed profound interest in TRDP’s stalls showcasing innovative techniques in horticulture, such as the ‘Banana Tissue Culture Lab,’ established to prepare disease-resistant, export-quality varieties of bananas. The stalls also demonstrated preparing fiber from banana waste, which supports the textile industry and produces liquid fertilizer and organic matter, thereby reducing environmental pollution.
A hot water treatment plant for mangoes was also demonstrated, which results in increasing the demand for export-quality mangoes.The expo also featured Thari embroidery, handicrafts, indigenous organic seeds and food items, perfumes, and decorative items made from local materials.
In conclusion, Mr Adeel, President Hyderabad Chamber of Commerce distributed certificates among the exhibitors.
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